Proofreading is very helpful while blogging. You cannot even imagine the blunders that can occur if you post without proofreading. Although English is a widely read language, the connotation is not the same in all countries.
Therefore, while blogging you should define your target audience appropriately and find out the country where most of them reside. Some words have more than one spelling, because they are not spelt in the same way in all the countries.
For instance, ‘colour and colour’, ‘program and programmes’ etc. Hence, while proofreading you should be aware of the difference between British Standard and American Standard English. You should be clear about which one you have to use while blogging.
Attention to detail is a very important aspect of proofreading. Look for any repetitive words and replace them with their synonyms. They make the write up tedious. While writing, ensure that you use appropriate punctuation.
If you are out of touch with punctuation rules, consult some basic grammar resources to refresh your memory. Commas, semi-colons used in wrong places can have adverse effect on your web traffic. Every sentence should start with a capital letter.
Good knowledge of language and grammar are essential in blogging. You can use various software’s, but in the end it is the writer’s knowledge that makes the difference. Many spell checkers and software’s cannot spot all the errors in your text.
Sometimes you make typing errors, but the misspelt word in another word in English language. For example, while typing clean if you can miss out on typing the letter ‘c’.
The word then becomes ‘lean, which is another word in English having a completely different meaning. So, thorough knowledge on English language is very important. You can interchange similar sounding words, like ‘there’ and ‘their’ etc.
Most of the writers use numerous proverbs and saying while blogging. You must be careful about these and check if they have been mentioned correctly. If words or sentences are rearranged or misquoted, it can make your posts sound muddled.
But proofreading is not just about correcting errors and conducting spell checks. There is more to it; you have to pay attention to sentence contextualisation also. Proofreading should be able to assess how the post will communicate to the reader.
They should be able to imagine how the post can be written better. If the post is not able to communicate to the readers strongly, the traffic will get affected. Therefore, proofreading assures you that your blogging is articulate and free of garbled language.